Hafiz Ismail Photography

Category Archives: Tips & Tricks

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“One last shot! I promise!!”

Azman & Muizzah - They're done for the night...

It was midnight and they were tired (so does the photographer). Azman had taken off his jacket and headwear (oh i wish he hadn’t) and Muizzah has settled in the car, half asleep.

“Guys, one last shot! I promise!” I shouted from far and ran towards them,

I placed one SB800 set at TTL on the car dashboard and aimed 45 degrees to the couple. I triggered the flash with my on camera flash that was set at Manual, 1/64.

“Pretend you’re not tired and look to each other…”

That was it.

Updated - Raja Muizzah’s Reception photos.

Among all the shots.

Among all the beautiful shots in my Azlan & Fara collection, this is perhaps the best one and my most favourite.

Believe me, it was taken in Kuala Lumpur and it involved a simple off-camera setup. One off-camera flash was placed at their feet and triggered by a commander from my DSLR body.

And the result is a beautiful creative portraiture of Azlan & Fara.

Outdoor Portraiture - Azlan & Fara; behind the window

Random Jottings: What do you pay for?

What do

you actually pay for when you engage a photographer for a particular service - wedding, event, commercial etcetera?

The Business of Cost
One cannot run away from costing - in any kind of business. If one understand the basic concept of business, cost is one of the most important factor in making sure the business is a success or otherwise. Managing the cost effectively will make sure that a business can grow and target can be achieved.

Cost that can run in photography can be summarized as follows:

a. Equipment Cost and Depreciation
True. Part of photography is all about equipment (apart from a good eye). The more high-end a particular equipment is, the more high-quality the result should be. And of course, any particular electronic gadgetry depreciates in its value and its quality over time. Service activities to the equipment is included in the cost in making sure that we can if not reduce, slow down the depreciation.

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